Bio

My Story

As a natural born go-getter, my passion has continuously driven me to expand my knowledge, experience, and relationships. 

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Ever since I was a kid, I was always fascinated about two things, 1. Gadgets and 2. Playing Badminton. I still remember listening to music on my walkman for hours and sitting in front of my TV Video game and spending my evenings playing badminton.

Finishing my school and learning C++, I still cherish that moment when i could write my first ever code to print my name on screen and then making an entire Auto Mobile Showroom software as my school project lit my eyes up.

Growing up in a middle class family had its own challenges but I had a great childhood.

The same enthusiasm about technology and computers led to my exciting College Life. Learning coding languages, loading Memory Cards during the Nokia smartphones era for extra pocket money, making great friends and falling in love my then girlfriend (now life partner).

Got bitten by management bee, swiped left to Marketing and finished B School in 2009 with recession at its peak. Still managed to find a campus placement and the life has been a daily learning since then.

Diversified from Marketing to Digital Content Solutions, from Radio (Media Sales) to E-Commerce Asset Monetisation, from Customer Acquisition, Retention (Growth) to disrupting the Cinema ad space, each day has come with its own challenge and learnings - 12 Years have gone by.

Just started The Marketing Keeda Podcast, play badminton almost everyday and still keep finding new gadgets to own.

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